Social Media Marketing
Thought Leadership
Articles, case studies and updates from the Movement team.
With over ten years experience in the industry, we’ve got a lot to share with you.
Why Your Brand Needs To Be Refreshingly Surprising
Those working at marketing agencies in NYC are always at risk of burnout. Here’s why having a side hustle can save your soul.
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Why Tapping Into Fear Causes More Taps
By Chelsea Long | 5 minute read Chelsea's the Director of Data + Insights, located out of our social media agency Denver office but always trying to take a trip back to NYC. She thinks telling stories through data is the most powerful tool marketers have - second only...
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Blending In: Finding Your Voice As a Minority of the Ad Industry
Advertising has a long way to go toward better representation, but there are shades of hope. This writer offers expert wisdom from 5 years in the industry.
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How Traveling the World Made Me a Better Researcher
By Erica Shieh | 4 minute read Erica is a Senior Manager of Data + Insights in our Denver office. She is a mountain woman, music addict, and believer in the magical properties of hot tea. Our natural inclination as strategists and creatives is to craft...
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Core Values Shaping Movement Strategy
At Movement Strategy, core values are not just words on a piece of paper, they are daily practices that our employees embody to push the company forward.
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Cutting Through the Noise of Brand Influencer Marketing
The influencer marketing game is constantly evolving. Since I work at a social media agency in New York, it’s part of my job to keep a pulse on what goes down on the gram. I remember the early days of influential style bloggers and how the fashion industry essentially tapped them as bespoke salespeople to push their newest collections. Now you see headlines of how an influencer with over 2 million followers couldn’t sling 36 t-shirts, which prompts rumblings of influencer marketing being dead. But the game isn’t over. It’s just matured to a point where success is driven by authenticity and originality.
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5 Tips for Creatives Fresh Out of School
If you’re a recent portfolio school grad or a junior creative who has just landed a gig (congrats!), you’re probably starting to realize the generic prescription for success isn’t very effective. A clever cover letter*, knowing Adobe like the back of your hand, and showing up to work early will only get you so far at the best digital advertising agencies. So, here are five tips for creatives interested in making a name for themselves that don’t include “proofread your work” (because no one should have to tell you that, come on).
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Movement Strategy is a social media and digital marketing agency for leading entertainment & sports, lifestyle & ecommerce, and food & beverage brands.
© Movement Strategy 2019
© Movement Strategy 2019