Social Media Marketing
Thought Leadership
Articles, case studies and updates from the Movement team.
With over ten years experience in the industry, we’ve got a lot to share with you.
Use Improv to Produce More Appealing Instagram Stories
The best performing Instagram Stories have a casual improvisational feel to them. Here’s how our New York vide production team makes branded Stories that maintain an authentic air of levity.
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Draw Attention to Your Brand Through Authenticity and Storytelling
Better research isn’t always about reading more. As this data-driven traveler learned, in person cultural exposure can be just as valuable.
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Why Tapping Into Fear Causes More Taps
By Chelsea Long | 5 minute read Chelsea's the Director of Data + Insights, located out of our social media agency Denver office but always trying to take a trip back to NYC. She thinks telling stories through data is the most powerful tool marketers have - second only...
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Blending In: Finding Your Voice As a Minority of the Ad Industry
Advertising has a long way to go toward better representation, but there are shades of hope. This writer offers expert wisdom from 5 years in the industry.
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How Traveling the World Made Me a Better Researcher
By Erica Shieh | 4 minute read Erica is a Senior Manager of Data + Insights in our Denver office. She is a mountain woman, music addict, and believer in the magical properties of hot tea. Our natural inclination as strategists and creatives is to craft...
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Core Values Shaping Movement Strategy
At Movement Strategy, core values are not just words on a piece of paper, they are daily practices that our employees embody to push the company forward.
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Cutting Through the Noise of Brand Influencer Marketing
The influencer marketing game is constantly evolving. Since I work at a social media agency in New York, it’s part of my job to keep a pulse on what goes down on the gram. I remember the early days of influential style bloggers and how the fashion industry essentially tapped them as bespoke salespeople to push their newest collections. Now you see headlines of how an influencer with over 2 million followers couldn’t sling 36 t-shirts, which prompts rumblings of influencer marketing being dead. But the game isn’t over. It’s just matured to a point where success is driven by authenticity and originality.
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Movement Strategy is a social media and digital marketing agency for leading entertainment & sports, lifestyle & ecommerce, and food & beverage brands.
© Movement Strategy 2019
© Movement Strategy 2019