Looney Tunes

The Acme Intern

The mission

Make a 100-year-old brand relevant on social media.

The move

We build worlds, not ads. Enter the “Acme Intern”, a brand character who joked, interacted, and brought the Looney Tunes into today’s 3D world, making them feel real and relatable all over again.

The win

The internet lit up. Fans leaned in, the industry took notice, and the brand didn’t just join the conversation - we became the conversation.