Sometimes we have really great ideas that never make it out the door because we know they are too weird, wacky, risky for our clients and they will be DOA. That never happens with Netflix. They welcome this type of thinking because they understand that is what is needed to truly break through. God bless them.

Such was the case when we told Netflix that despite traditional Yule logs getting so many views on YouTube they are unnecessarily boring and we can do better.
The first of these turned out just fine 😉

https://youtu.be/VJpJlcyP4nA

The media thought so too:

Your Internet Boyfriend Got You Content for Christmas – The Cut

This Footage Of ‘To All The Boys’ Peter Kavinsky In A Hot Tub For 5 Hours Is The Gift That Keeps On Giving — VIDEO . – Bustle

Here’s 5 Hours of Noah Centineo’s Peter Kavinsky in a Hot Tub Because Why Not – E News

Netflix Released an Extended Version of a “To All the Boys I’ve Loved Before” Scene Featuring Noah Centineo – Teen Vogue

Netflix Released an Extended Version of a “To All the Boys I’ve Loved Before” Scene Featuring Noah Centineo – Yahoo Finance

 

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Los Angeles

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Denver

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Denver, CO 80205
303.442.2542

New York City

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New York, NY 10016
646.350.4971

Movement Strategy is a social media and digital marketing agency for leading entertainment & sports, lifestyle & ecommerce, and food & beverage brands.

© Movement Strategy 2019

© Movement Strategy 2019