We were tasked to drive effeceint sales leads using Facebook over the 2016 holiday season. We succeeded.
A Guinness World Record
We wanted to make sure that 2016 was one for the record books and so we ended with a bang, literally getting our name (okay, really our client Cricket Wireless) etched in the Guinness World Records book.
#SantaMode: Canary Home Security
For nearly all of our clients we ran campaigns throughout the holiday season, but in only one of these did we actually find Santa!
Check out the full #SantaMode case study here.
Movement Strategy Wins Grand Clio!
#truTVisAThing, our March Madness campaign for truTV, took home top honors at the KeyArt Clio's this month, winning a Grand Clio for best Brand Awareness Campaign.
Rabble Identity Design
Our team worked with Rabble, a sports broadcasting platform to create a revamped brand identity from the ground-up. We're excited with how it turned out and can't wait to see their product launch on the app store in Q1.
New NYC Office
We are excited to announce that we have officially moved into 383 5th ave. This represents our 5th NYC office, on the 5th floor of 5th avenue. #MovementFifth.
While I like to think that I am a more than adequate writer, as an artist I often favor visuals over words, especially when tasked with storytelling. In this instance I am supposed to write about my recent travels to Italy (Milan, Cinque Terre and Florence), but I do not know where to even begin! I am no poet or wordsmith, and I doubt I could ever describe the cathedrals and cliffsides and gelato (very important) the way I'd like to, so instead I offer these photo highlights from my trip and invite you to see Italy through my eyes / my camera.
I notoriously don't travel. You'll most likely find me in bed on a Saturday rather than going upstate to "hike" or flying to Miami for a weekend adventure.
Yeah — that's not my style.
So when I found out I was going to take a Movement Journey this year I knew it was the perfect opportunity to lean in (yes, exactly like Sheryl Sandberg) to the meaning behind my word of the year.
I’m passionate about many things in life: pizza, bagels, reading good novels, and going to concerts, to name a few, but nothing gets me going like traveling to new places, going on road trips, and shooting photographs. Back in January, The Movement Strategy rolled out a new program called The Movement Journeys, which was designed to expand our world views through a new experience.
No TV. No Internet. No cellular service…Essentially no contact with the outside world. Although I knew what I was signing-up for, it wasn’t until I arrived at The Dominican Treehouse Village in Samana, Dominican Republic, that I realized I would be without the essentials to my everyday life.
Earlier this summer, during my bachelor party, a buddy of mine casually said, “I’m thinking about selling my Harley… you wanna buy it?” I could think of a million reasons to not buy a motorcycle; I’m trying to save for a wedding, I should replace my ‘88 Wrangler for a daily-driver that’s more “reliable” and “has a roof”...
So I figured I’d run the idea by my lovely wife-to-be, thinking she’d make the smart decision for me. But for some sweet reason she said, “That sounds awesome!”
There I was, laughing, just laughing at the ridiculousness, the unexpectedness of the sheer beauty of where I was. Where was I? I was in a motorized canoe, in the middle of an enormous lake, surrounded by rolling mountains topped with golden temples, in the middle of Burma. Needless to say, my mind was officially blown… and it was all because of my job.